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How the Hunt for Yet-to-Exist Tokens Is Shaping Ethereum’s Layer 2 Landscape

Token airdrops – and the prospect of them – have become a major customer acquisition strategy for Ethereum’s layer 2 scaling projects. But is this strategy a sustainable one?Token airdrops – and the prospect of them – have become a major customer acquisition strategy for Ethereum’s layer 2 scaling projects. But is this strategy a sustainable one?[#item_full_content]

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Sam Kessler